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Why retailers struggle to obtain and effectively use product information
In today's competitive building materials market, a seamless product information transfer is vital. Product data enables sales, feeds marketing and digital presence, and enables order placement. The struggle to effectively transfer product data to systems like ERP, PIM or webshops in order to enable business processes, can be a major roadblock, directly impacting the sales goals. Dive into this blog post to discover the challenges of product data transfer, and explore strategies to overcome these obstacles and solidify your digital presence in the building materials industry.
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